3D online configurator
Strategic development partner ISAAC
Engaging customers with personalised and configurable lamps
For Signify’s online configurator called Philips MyCreation, we developed the 3D rendered parts of the hanging lights. Thanks to the detailed 3D models, consumers can view the lamps from different angles and in great detail. Over 7 million fixtures can be configured, and are visible in real-time as a 3D model.